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Lotte ON Applies AI Technology to Personalized Recommendation Service Area

Collaboration with Upstage

Lotte ON announced on the 5th that it will introduce Seargest (Search+suggest) AI technology from the global AI company Upstage starting from the 7th.


Lotte ON Applies AI Technology to Personalized Recommendation Service Area Lotte ON announced that it will introduce AI into its recommendation service. In collaboration with Upstage, it is determined to present an advanced recommendation service to customers.
[Photo by Lotte ON]

Lotte ON expects to provide personalized recommendation services based on customer shopping data and preferences through the adoption of AI technology.


While offering services using Upstage's AI technology, Lotte ON plans to enhance its technological capabilities in collaboration with Upstage in the future.


Na Young-ho, CEO of Lotte ON, stated, "Starting with personalized recommendations, we plan to apply AI technology to various fields going forward," adding, "We will present advanced commerce technology to our customers."


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