Changwon Facilities Corporation in Gyeongnam has launched multifaceted promotional efforts, including producing a promotional video, to boost the use of 'Nubicol,' a special transportation service for the mobility-impaired.
The corporation recently attracted attention by creating and distributing a promotional video to help citizens and mobility-impaired individuals easily understand the new brand name Nubicol.
The 4-minute video, produced in-house with participation from corporation staff, features information on how to use Nubicol, fare details, and includes footage of Director Kim Jonghae personally riding and experiencing the service.
The corporation has been distributing this video since the 26th through its official website, social media channels (Facebook, blog), and YouTube channel.
Additionally, in June, the corporation plans to create card news to post on social media (Facebook, blog) and produce promotional posters to distribute and display at related organizations and multi-use facilities.
Director Kim Jonghae stated, “We will do our best to ensure that mobility-impaired individuals can use Nubicol safely and comfortably through multifaceted promotional activities and innovative service improvements.”
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