Kakao Launches 'Baby Week Promotion' for Shopping

Kakao Commerce CIC announced that KakaoTalk Shopping and Kakao Shopping Live will hold the 'Baby Week Promotion' from 5 PM on the 29th until June 4th.

About 130 brands are participating in this promotion, offering over 250 maternity and infant-related products at discounts of up to 91%. The promotion features a variety of essential and popular childcare items ranging from diapers and wet wipes such as Huggies diapers, Brown wet wipes, Agard diaper exchange stands, and Fila kids' clothing, to fashion, furniture, and toys.

Additional stackable discount benefits are also provided. A 10% discount coupon (up to 10,000 KRW) exclusive for Baby Week products will be given on a first-come, first-served basis every day from 5 PM. Additionally, the first 500 customers each day who pay with KakaoPay Card will receive an immediate 5% discount (up to 10,000 KRW).

This promotion also adds information and fun through Kakao Shopping Live. During the promotion period, live commerce sessions will be held featuring popular brands such as Huggies, Bebesup, and Polled. Through the live broadcasts, detailed product explanations will be provided, along with opportunities to share childcare information using the real-time chat feature.

Park Ji-young, head of the Kakao Commerce Planning Team, said, “We have strengthened the range of products and discount benefits for 'Baby Week' to establish it as a leading channel for purchasing maternity and infant products. In particular, by collaborating with Kakao Shopping Live, we have added not only product and childcare information but also fun, so we ask for your great interest.”