Pernod Ricard Opens Popup for Premium Gin 'Monkey 47'

Compact Record Bar to Operate in Seongsu Until June 10

Pernod Ricard Korea announced on the 26th that it will open the ‘Monkey Jungle Popup,’ where the super premium gin ‘Monkey 47’ can be enjoyed in a trendy and hip way. This Monkey Jungle Popup will be held at Compact Record Bar located in Seongsu-dong, Seoul, until the 10th of next month.

Monkey 47 uses a total of 47 natural botanical ingredients, including bramble leaves, spruce, and elderflower grown in the northern German region of the Black Forest, allowing consumers to experience the unique flavor of gin and the distinctive aroma of the Black Forest. In particular, under the brand belief of ‘quality over quantity,’ it is characterized by producing only a very small amount through a specially designed distiller that fully preserves the unique flavor of Monkey 47. As a result of these efforts, Monkey 47 is praised by gin enthusiasts and bartenders as ‘the most beautiful and delicate gin in existence’ and is sold in more than 50 countries worldwide.

The popup space is decorated with a botanical mood inspired by the Black Forest and features the monkey character, the representative icon of Monkey 47. The moment you open the door and enter, you can enjoy a fantastic atmosphere as if you have stepped into a jungle in the city.

Events for consumers visiting the popup space have also been prepared. A ‘Master Class’ to experience the heritage and excellence of Monkey 47 and a ‘Cocktail Class’ teaching cocktail recipes to enjoy Monkey 47 even more deliciously will be held on May 30 and June 8, respectively. Event information can be found on the official Instagram of Compact Record Bar, and participation is possible after making a reservation in advance. A DJing party will be held on the 27th.