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LGU+ Files Patent Application for 3D Metaverse Video Copyright Protection Technology

LG Uplus announced on the 10th that it has filed a patent for the technology of ‘Web-based Image Display Device and Method Thereof,’ which protects the digital copyrights of video media played in web-based 3D metaverses, in collaboration with streaming solution specialist ‘Onnet Systems Korea.’


The ‘Web-based Image Display Device and Method’ is a technology that applies Digital Rights Management (DRM) to video media provided through web-based 3D metaverses such as Chrome (Google), Safari (Apple), Edge (Microsoft), and Kakao In-App Browser (Kakao), enabling secure playback. In other words, it is a technology that displays encrypted videos in web 3D virtual spaces. Once commercialized, this technology is expected to enhance customer satisfaction by enabling the provision of content that requires intellectual property (IP) protection or video security within web-based metaverses.


LGU+ Files Patent Application for 3D Metaverse Video Copyright Protection Technology Lim Kyung-bin, Technical Lead of the Immersive Service Development Team at LG Uplus (right), and Lee Sung-hwan, Director of Onnet Systems Korea, are shown playing a video applying the technology of 'web-based video display device and method' in a web-based 3D metaverse space.
[Photo by LG Uplus]

In recent years, digital transformation has accelerated across various domestic and international industries, and the media industry is rapidly evolving from traditional media to digital media. Accordingly, the basic web language ‘HTML (Hypertext Markup Language),’ originally developed in 1990 to structure web pages, has evolved to allow easy viewing of the latest multimedia content such as video and audio on the web, adapting to the rapidly changing media environment.


Despite the growing public demand for digital content and the continuous expansion of delivery channels into 3D virtual spaces, there has been a gap in technology to protect the digital copyrights of video media played in web-based 3D virtual spaces. LG Uplus aims to eliminate this gap to protect copyrights in the media industry and enhance customers’ viewing experiences by providing various videos in web-based metaverses.


The newly secured technology specifically involves several steps: ▲ real-time downloading of DRM-encrypted video files for streaming via a video player within the web 3D metaverse ▲ requesting keys from a license server to decrypt the encrypted videos ▲ decrypting the encrypted videos using the provided keys ▲ processing the decrypted videos for playback ▲ displaying the decoded videos fully or partially on the metaverse screen within the web browser.


Unlike existing methods that require separate technologies for each browser such as Chrome, Safari, and Edge, this technology is implemented using a Multi-DRM method applicable across various browsers. Therefore, DRM technology can be easily applied regardless of the operating system (OS) of devices such as mobile phones and PCs or the browsers used.


LG Uplus plans to utilize this technology not only in web 3.0 and metaverse-related services but also to develop application plans with various other services. Additionally, it will continue research and development in the metaverse technology field integrated with artificial intelligence (AI).


Kim Mingu, head of the Metaverse Development Lab at LG Uplus, said, “With this technology development, we have strengthened copyright protection in the media industry, creating an environment where content creators can safely provide diverse content in a healthy media environment. We will continue to enhance customers’ latest multimedia viewing experiences, including providing smooth viewing experiences for customers using web-based 3D metaverses.”


© The Asia Business Daily(www.asiae.co.kr). All rights reserved.


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