"Volvo Celebrates Family Month, Recruiting Participants for 'Volvo Village' Event"

Volvo Cars Korea announced on the 20th that it will recruit participants for the ‘Volvo Village’ event, where Volvo Korea’s eco-friendly character ‘Sunrogi’ and customers come together, from May 5 to 7 during the Children’s Day holiday at the lawn square of The-K Hotel in Yangjae-dong, Seoul.

This event will feature a Sunrogi recycle photo zone, and participants who post on social media (SNS) will receive small gifts. There will also be invited performances by singers such as MeloMance, 10cm, and Kim Tae-woo.

Interactive experiences that children can easily enjoy will be provided, including the ‘Interactive Draw Program’ which displays Sunrogi colored on an electronic pad onto an LED screen, eco-friendly eco-bag DIY, Sunrogi doll claw machine game, face painting, as well as magic shows and bubble shows.

Like the Swedish-style break called ‘Fika Time,’ visitors can also enjoy various snacks and beverages under parasols and on picnic mats installed within the event area.

Im Man-sik, Executive Vice President of Sales and Marketing at Volvo Cars Korea, said, “We planned the Volvo Village event to share the values of sustainability and Swedish lifestyle presented by Volvo Cars Korea centered around the eco-friendly character ‘Sunrogi’ with many customers. We hope that during May, the month of family, you will enjoy Volvo Village with your family, loved ones, or friends in the outdoor square where you can fully feel the spring atmosphere.”