GNM Life Co., Ltd.'s healthcare specialty brand 'GNM Jayeon-ui Pumgyeok' announced on the 18th that it has won the 2023 Korea Representative Brand Award in the health functional food category.
GNM Jayeon-ui Pumgyeok is a brand born from health pragmatism, based on the belief that everyone should be able to enjoy health easily and conveniently. Under the slogan "Everyone Deserves to Be Healthy," it leads the popularization of health by providing health (functional) foods that combine convenience and smartness through synergistic ingredient formulations.
In this survey conducted among domestic consumers, GNM Jayeon-ui Pumgyeok ranked first in four out of seven categories: 'Brand Differentiation,' 'Brand Trust,' 'Brand Quality,' and 'Brand Loyalty,' achieving the highest score in the comprehensive evaluation index (MBI) for the health functional food sector.
The bestseller is undoubtedly the 'Healthy Liver Milk Thistle.' This product has been loved for a long time, recording cumulative sales of over 10 million boxes. It contains 130 mg of silymarin, the functional ingredient extracted from milk thistle, allowing users to conveniently recharge their vitality with just one tablet a day.
Additionally, the 'All-in-One Immune Liquid Multivitamin,' designed to suit the lifestyle of Koreans with 19 types of vitamins and minerals, sparked attention simultaneously with its TV commercial airing. Various product lines such as Omega-3 (containing EPA and DHA), Lutein (marigold flower extract), probiotics, and Coenzyme Q10 have also been recognized for their excellent product quality.
A representative from GNM Life Co., Ltd. stated, "We find this result even more meaningful as it was voted directly by consumers," adding, "We will continue to prioritize customer satisfaction and provide sincere products and services."
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
