Harman International Korea announced that it will operate a Bang & Olufsen Beosonic sound experience space at the Genesis exhibition hall of the 2023 Seoul Mobility Show, which opened on the 31st. The space will be operated on a first-come, first-served reservation basis for ten days until the event ends on the 9th of next month. On weekdays, it will be open from 10 a.m. to 4 p.m., and on weekends until 5 p.m.
The Bang & Olufsen sound system applied to the Genesis large sedan G90 and electric SUV GV60 features Beosonic sound technology. It is characterized by an intuitive graphic sound control user interface that allows the driver and passengers to customize the sound with just a finger touch.
Usually, high and mid-low tones had to be adjusted separately, but Beosonic expresses them intuitively with words like Bright, Active, Comfortable, and Warm. At the experience space, visitors can receive docent explanations about the technology and have the opportunity to listen to Beosonic sound. Those who upload videos taken at the experience space to Instagram will be entered into a draw to receive gifts.
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