Purchase Samsung Bespoke Refrigerator and Get a Panel Discount

Samsung Electronics Holds 'Bespoke Panel Discount Event' for Bespoke Refrigerator and Kimchi Plus Models

Samsung Electronics will hold a 'Bespoke Panel Discount Event' for purchasers of Bespoke refrigerators and Bespoke Kimchi Plus from the 1st of next month through May. This event commemorates the 5th anniversary of the launch of the Bespoke refrigerator.

During the event period, consumers who purchase a Bespoke refrigerator can buy panels at a 50% discounted price. Eligible models for the event include the Bespoke Refrigerator Kitchen Fit 4-Door and 1-Door, as well as the Bespoke Kimchi Plus Kitchen Fit 4-Door and 1-Door products. Additionally, customers who participate in the event by June after product installation will receive a Samsung.com exclusive 50% discount coupon that can be used when replacing Bespoke refrigerator panels to accommodate moving or interior changes. This coupon can also be used when purchasing Bespoke Prism 360 panels.

Hwang Tae-hwan, Vice President and Head of Samsung Electronics Korea, said, "The Bespoke refrigerator has led changes in kitchen appliance trends by providing personalized experiences tailored to individual tastes and lifestyles," adding, "We hope this will be an opportunity for more consumers to decorate their kitchens with their own unique personalities in diverse ways."

A Samsung Electronics model is experiencing the Bespoke panel discount event models at the Samsung Store Daechi branch in Daechi-dong, Seoul. / Photo by Samsung Electronics

Meanwhile, Samsung Electronics has launched the 2023 model Bespoke refrigerator, which improves energy consumption efficiency and convenience. The new product features high-efficiency core components and enhanced artificial intelligence (AI) functions to reduce consumers' electricity bills. In particular, considering that refrigerators operate 24 hours a day, the SmartThings Energy 'AI Saving Mode' has been significantly improved. The AI technology analyzes refrigerator usage patterns and optimizes operation to save energy.

The Bespoke Refrigerator 4-Door is equipped with the 'Double Auto Care' function, which considers hygiene and personal preferences, allowing users to enjoy water and ice with peace of mind. Samsung Electronics has expanded the Whiskey Ball Ice production and Auto Fill water purification functions to this year's Kitchen Fit models, broadening consumer choices. The 2023 model Bespoke refrigerator is available not only in the existing Bespoke Original colors but also in new colors such as the metal material 'Vibe Dark Gray' and the softly emphasized low-chroma 'Satin Sage Green.'