Songzio's First Disney Collaboration Product Sold Out This Year... "A Reinterpretation of Characters"

First-generation designer brand SONGZIO announced on the 28th that its collaboration products with the WALT DISNEY COMPANY sold out within a day of release.

Songzio Disney Collaboration.
Photo by Songzio

Since first partnering with Disney in 2020, SONGZIO has continuously collaborated using the ‘Mickey Mouse’ character and Disney×Pixar animated films such as 'Toy Story.' Each season’s collaboration products have consistently sold out, becoming one of the most eagerly awaited collections by fans.

The ‘SONGZIO X Disney Collaboration Collection’ consists of eight short-sleeve T-shirts, one shirt, and two shorts. It was unveiled through an official pre-release on SONGZIO’s own online store on the 13th of this month. The collection gained immense popularity immediately upon release, with some items selling out and becoming scarce.

The SONGZIO X Disney collection reinterprets Disney’s original and iconic classic characters with SONGZIO’s unique style. Marking the Year of the Black Rabbit, the collection featured Disney’s first original character, ‘Oswald the Lucky Rabbit.’ Additionally, the collection introduced creative reinterpretations of beloved Disney classic characters such as ‘Bambi,’ ‘Dumbo,’ ‘Peter Pan,’ and ‘Pinocchio,’ applying distinctive artwork unlike previous versions. The artwork was hand-drawn with pen, and SONGZIO House expressed a unique and differentiated look through hand-drawn embroidery and silk-screen printing techniques.