Callaway Paradigm "PGA Tour Win Machine"

Winners of 6 Tournaments in Early This Year Used
Full Set of Driver, Fairway Wood, Hybrid, and Iron

Callaway Golf's new club product, 'Paradigm,' is a winner maker. It has delivered excellent results, being used by winners of six tournaments in the early season of the PGA Tour.

Callaway Golf Paradigm Driver
[Photo by Callaway Golf Korea]

Jon Rahm (Spain) claimed three victories at the first tournament of the year, the Sentry Tournament of Champions, the third tournament, The American Express, and the seventh tournament, the Genesis Invitational. At the second tournament, the Sony Open, Kim Si-woo (28) lifted the trophy using Paradigm. Additionally, at the fifth tournament, the AT&T Pebble Beach Pro-Am, Justin Rose (England), and at the eighth tournament, the Honda Classic, Chris Kirk (USA) each won using Paradigm.

Due to repeated successes, the sales rate of Paradigm is rapidly increasing in the domestic market. Callaway Golf Korea has placed an additional order for about 30% more product supply this year.

The biggest feature of Paradigm is the industry's first application of a 360 carbon chassis throughout the entire head, removing titanium. This was done to maximize weight reduction and stability to the fullest extent. It also achieved optimal weight distribution for maximizing distance. The triaxial carbon crown and forged carbon sole are 44% lighter than the titanium chassis. The saved weight was allocated to the head face to improve ball speed and redistributed to the back of the head to enhance forgiveness.

Callaway Golf conducted its own tests on Paradigm with sponsored players such as Jon Rahm, Xander Schauffele (USA), and Kim Si-woo. The results showed an average increase of more than 4 mph in ball speed and over 6 yards in distance compared to their previous drivers.

Paradigm was released as a full lineup, including 4 types of drivers, 4 types of fairway woods, 3 types of hybrids, and 3 types of irons.