Specialized Customized and Hyper-Personalized Recommendation Technology
Advertisers Can Execute Efficient Advertising
AI solution startup 'Corka' has secured a Pre-Series A investment worth 7 billion KRW. Existing investor Bon Angels Venture Partners and new investors KB Investment and Laguna Investment participated in this round.
Corka, which is developing an AI-based e-commerce advertising recommendation model, has strengths in hyper-personalized recommendations applying mathematical algorithms.
Corka provides customized AI solutions for retail and advertising businesses. Products can be displayed tailored to consumers, allowing consumers to prioritize exploring products they need or are likely to like among numerous product information. Advertisers can execute more efficient advertising with the same cost.
Last year, Corka attracted strategic investment from the data unicorn company 'IGAWorks.' Corka will also broadly participate in enhancing AI performance across various big data platforms owned by IGAWorks.
Yoon So-jung, director at KB Investment, said, "Corka possesses AI technology capable of competing with global models, and we highly evaluate its potential to grow by combining new business models based on AI-driven models."
Jung Young-hyun, CEO of Corka, stated, "With this investment, we will achieve new value creation for companies and society through the advancement of advertising recommendation AI solutions and research and development of recently emerging large-scale AI."
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