Participation of Gucci, Prada, Burberry, and Others
Lotte ON announced on the 1st that it will hold the 'On and the Luxury Week' event until the 7th.
During this event, over 300 luxury brands including Gucci, Prada, Burberry, Stone Island, and Thom Browne will be sold at discounts of up to 50%. Customers can earn up to 50,000 L.Points based on their purchase amount, and the top spender will be selected as the purchase king and awarded Gucci incense.
A ‘Luxury Draw’ event will also be held, offering popular luxury items as prizes. Participants can enter the event through the Lotte ON application (app), with one winner drawn for each prize. Until the 11th, entries for a Prada padded mini bag are accepted, and the event will continue with prizes such as Tiffany necklaces and Celine mini bags.
According to Lotte ON, luxury sales in January achieved record-high results, and last month sales increased more than 2.5 times compared to the previous year. A Lotte ON representative said, “Despite the recent contraction in consumer sentiment, luxury sales are showing an unprecedented high growth,” adding, “We prepared this event with various benefits such as discounts, points accumulation, events, and exclusive stock to reduce customers’ burden when purchasing luxury goods.”
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