Samsung Electronics Promotes '2030 Busan Expo' Bid at MWC Venue

Samsung Electronics will conduct promotional activities for the '2030 Busan World Expo' at the 'Mobile World Congress (MWC) 2023' held in Barcelona, Spain, from February 27 to March 2.

Samsung Electronics is promoting its efforts to host the 'Busan World Expo' at the 'Mobile World Congress (MWC) 2023,' held in Barcelona, Spain, from February 27 to March 2.

At the Samsung Electronics exhibition hall located in Fira Barcelona, the event venue, Samsung will screen promotional videos of the '2030 Busan World Expo' by the bidding committee on a large screen. Visitors from around the world attending the largest global mobile exhibition can not only experience Samsung's mobile technology but also learn about Busan's strengths as the host city of the Expo through the videos.

Additionally, the Galaxy S23 advertisements displayed throughout the city?including outside the MWC exhibition hall, on the exterior wall of Barcelona Cathedral, and on trams operating between Barcelona Airport and the city center?include messages supporting the '2030 Busan World Expo.' Samsung Electronics has carried out various activities at major events such as IFA, Europe's largest home appliance exhibition, and ISE, a display exhibition, to raise awareness of the Busan Expo.