T-Commerce Program Introducing Ready-to-Eat Meals
Linked with YouTube Channel with 260,000 Subscribers and Content
NS Home Shopping announced on the 21st that it will launch a food-specialized program, "Chef Jeong Ho-young's Cooking Today," introducing delicious dishes with a star chef on NS Shop Plus starting at 6:40 PM on the 23rd.
"Chef Jeong Ho-young's Cooking Today," airing every Thursday on the T-commerce channel NS Shop Plus, was planned to introduce high-quality home meal replacements together with famous celebrities, reflecting the characteristics of T-commerce channel customers and trends in the home meal replacement market.
Chef Jeong Ho-young, with 23 years of cooking experience, operates Kaden, a Japanese restaurant selected by the Michelin Guide, and is an active "chef-tainer" engaging in broadcasting and YouTube activities. NS Home Shopping plans to introduce fresh and high-quality food products together with Chef Jeong Ho-young, who is popular for his high expertise and friendly image.
Chef Jeong Ho-young has prepared a variety of delicious and convenient meals and dishes by expanding categories from steady-selling products previously introduced on home shopping to newly developed products and fresh foods. Through subtitles and screen production using characters, the broadcast will be made entertaining like a variety show, and it will expand touchpoints with various content such as product introductions and mukbangs linked to the "Jeong Ho-young's Cooking Today" YouTube channel, which has 260,000 subscribers.
The first broadcast will feature "Jeong Ho-young's Hearty Pollack Roe Stew." On this day, Chef Jeong Ho-young is also expected to showcase various applied recipes using the product.
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