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Traveliji, Expanding MZ Generation Targeted Themed Travel to Europe

Incorporating Leisure Activities into Travel Itineraries
Adding Switzerland, Spain, France, and Austria

Gyowon Tour's travel specialist brand 'Yeohaeng Easy' announced on the 16th that it will expand its European lineup by incorporating various leisure activities into travel, targeting the MZ generation (Millennials + Generation Z).

Traveliji, Expanding MZ Generation Targeted Themed Travel to Europe Photo by Kyowon Tour

The newly established travel products include four types: Switzerland, Spain, France, and Austria. Each country's travel themes are combined according to their cultural and geographical characteristics. Switzerland features hiking courses that allow travelers to experience the great outdoors of the Alps.


Spain combines local food culture experiences. At the Boqueria Market, known as the origin of Catalan food culture, travelers can purchase ingredients and participate in cooking classes to make authentic Spanish dishes such as tapas and paella.


In France, the itinerary includes a Normandy tour and a 2-day, 1-night Mont Saint-Michel tour. In Austria, travelers can enjoy traditional Austrian culture by wearing traditional costumes.


A representative from Yeohaeng Easy stated, "We will continue to expand travel products that combine unique features of travel, allowing customers to enjoy various themed trips tailored to their individual interests and preferences."


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