Hyundai Motor Company Launches '2023 Mighty'

4t Capacity Model 'Air Brake' Added

[Asia Economy Reporter Hyunseok Yoo] Hyundai Motor Company announced that it will launch the model year updated version of the medium-duty truck Mighty, the ‘2023 Mighty,’ on the 16th and begin sales.

Hyundai added new optional features and wheelbase lineups to the 4-ton payload Air Brake model of the 2023 Mighty. Customer-preferred features were standardized across all models to enhance product competitiveness.

The Mighty Air Brake model is equipped with a ZF 8-speed automatic transmission featuring hill-start assist, improving ease of operation as well as vehicle response and control performance. An air gun port outlet, which allows connection of an air gun necessary for cleaning the interior and exterior of the vehicle, is applied as a standard feature to increase product appeal.

Hyundai added two new wheelbase lineups, ▲Short Wheelbase (2950mm) and ▲Extra-Long Wheelbase (4900mm), to the existing Mighty Air Brake wheelbase lineup consisting of ▲Medium Wheelbase (3400mm), ▲Long Wheelbase (4050mm), and ▲Super Long Wheelbase (4400mm). Additionally, the ▲Long Wheelbase and ▲Super Long Wheelbase lineups now offer a choice of cargo beds, and a new entry trim called the Modern trim was introduced.

Hyundai changed the trim names of the existing models, which were ▲Deluxe, ▲Super, and ▲Gold, to ▲Modern, ▲Premium, and ▲Prestige, respectively, aligning them with passenger vehicle trim naming conventions.

The 2023 Mighty’s sales prices are ▲2.5t from 50.84 million to 55.36 million KRW, ▲3.5t from 52.24 million to 60.04 million KRW, and ▲Air Brake (4t) from 58.20 million to 63.49 million KRW.

A Hyundai Motor Company official stated, “The 2023 Mighty has enhanced competitiveness by adding various features reflecting customer needs to the proven performance and excellent product quality of the existing model. Mighty will continue to provide the best value to customers.”