Sales of 469.6 Billion KRW, Operating Profit of 15.2 Billion KRW... Up 10.8% and 343.5% Year-on-Year
KT Alpha achieved its highest-ever performance last year, driven by strengthened distribution capabilities and merger synergies.
KT Alpha announced on the 15th that its operating profit for last year was 15.2 billion KRW, a 343.5% increase compared to the previous year. During the same period, sales rose 10.8% to 469.6 billion KRW, and net profit turned positive at 12.1 billion KRW. Both sales and operating profit marked record highs.
The commerce business recorded sales of 325.5 billion KRW, a 6.0% increase from the previous year. Despite challenging external business conditions such as the endemic phase and economic recession, KT Alpha Shopping continues to grow by strengthening commerce competitiveness and operating efficiently. KT Alpha Shopping is enhancing product competitiveness through the launch of the premium fashion private brand ‘Le Toit’ and a licensing agreement with ‘Henry Lloyd,’ and plans to provide differentiated commerce experiences by securing delivery competitiveness based on cooperation with Oasis and offering services such as On-air delivery.
Sales in the mobile gift commerce business increased by 55.2% year-on-year to 96.1 billion KRW. Sales have continuously grown through expanded face-to-face sales of mobile gift certificates to corporate clients and strengthened services of the non-face-to-face channel Giftishow Biz. The mobile gift commerce business plans to further solidify its position as the number one player in the business-to-business (B2B) market by expanding corporate client sales, diversifying mobile gift certificates focused on lifestyle-oriented products and services, and differentiating non-face-to-face channel services.
Content media business sales decreased by 12.1% year-on-year to 48.0 billion KRW. Sales declined due to delayed releases and a lack of new film lineups following COVID-19, but demand for distribution rights targeting online video services (OTT) continues to increase. Accordingly, the content media business plans to actively respond to diversified OTT demand by strengthening its lineup of films, series, and animation genres, expand content supply to overseas markets such as Southeast Asia through securing global distribution rights, and enhance profitability by expanding TV and mobile coverage of the PP channel ‘Cinema Heaven.’
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