ChatGPT Utilization Content Creation Contest
[Asia Economy Reporter Minwoo Lee] Mirae Asset Life Insurance is selecting outstanding in-house content created using the recently spotlighted artificial intelligence (AI) chatbot 'ChatGPT'.
Mirae Asset Life Insurance announced on the 13th that it will hold the 'Employee A.I. Content Awards'. ChatGPT is a conversational AI service that provides real-time answers to users' questions. Through this, the company plans to introduce the latest AI solutions to employees and secure unique content exclusive to Mirae Asset Life Insurance.
Employees can submit content such as ▲ promotional materials for Mirae Asset Life Insurance's business ▲ 'My own story with emotion and fun' through ChatGPT. Selected winning entries, evaluated based on creativity, practicality, and attention, will be used as content to enhance Mirae Asset Life Insurance's brand image in the future.
Hwang Byung-wook, Head of Public Relations at Mirae Asset Life Insurance, said, "Through this contest, Mirae Asset Life Insurance members will familiarize themselves with next-generation digital platforms and increase the utilization of ChatGPT in their respective roles to explore ways to improve work efficiency in the future." He added, "Going forward, we plan to secure a competitive edge in the increasingly competitive digital financial market, including big tech online financial platforms and the MyData industry, based on non-face-to-face business competitiveness."
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