Only 1.5% of Total European Production
Emart24 announced on the 9th that it will be the first convenience store in the industry to sell three types of Austrian 'Gruber Loeschitz' wines.
The wines being introduced this time are produced by the Gruber Loeschitz winery and include three types: a white wine made from the Austrian indigenous grape variety Gr?ner Veltliner, a white wine made from the Riesling grape variety, and a red wine made from Pinot Noir.
Austrian wine is considered rare, accounting for only 1.5% of the total wine production in Europe. In particular, Austrian wine is known for having the strictest wine regulations in Europe. Precise requirements such as the minimum sugar content of grapes at harvest and the maximum alcohol content are stipulated for all wines, making them recognized as high-quality wines.
An Emart24 representative said, "By exclusively offering Austrian wines, which are hard to find in convenience stores, we aim to reinforce the image of 'Emart24 = Wine' to our customers," and added, "We plan to provide customers with new experiences by introducing distinctive alcoholic beverages ranging from lesser-known high-end wines to liqueurs."
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