SKT Adds Yogiyo and Paul Bassett Discounts to 'Uju Pass' Subscription

[Asia Economy Reporter Oh Su-yeon] SK Telecom announced on the 7th that existing Woojoo Pass subscribers can pay 990 KRW per product to receive ‘Yogiyo’ coupons worth 12,000 KRW and a 30% discount at ‘Paul Bassett’ through the launch of the ‘Woojoo Pass Plus Subscription.’

Woojoo Pass customers can reduce the usage burden of popular products such as the major delivery app ‘Yogiyo’ coupons and the famous coffee brand ‘Paul Bassett,’ which is expected to further increase the utilization and satisfaction of Woojoo Pass.

An SKT model using the 'Uju Pass Plus Subscription' product.
[Photo by SKT]

The ‘Woojoo Pass Plus Subscription’ consists of two options: ‘Yogiyo 4900’ and ‘Paul Bassett 4900.’ Additional ‘Plus Subscription’ products will be continuously added in the future.

‘Yogiyo 4900’ provides a coupon pack worth a total of 12,000 KRW, including three 3,000 KRW coupons usable for orders over 15,000 KRW and three 1,000 KRW coupons usable for orders over 10,000 KRW.

‘Paul Bassett 4900’ offers a 30% discount at the coffee chain ‘Paul Bassett,’ available once per day with a maximum discount of 9,000 KRW, and a maximum monthly discount of 30,000 KRW.

Existing subscribers of ‘Woojoo Pass All, Life, Mini, Slim, Standard, Hot Pick’ can select and use the ‘Woojoo Pass Plus Subscription’ product for 990 KRW per month (including VAT) each. Meanwhile, non-Woojoo Pass subscribers can use the products for 4,900 KRW per month (including VAT) per product.

SKT will also provide two ‘Woojoo Pass Plus Subscription’ products (Yogiyo 4900, Paul Bassett 4900) free of charge for three months to customers who activate 5G or LTE (new subscription or device change) by April 27.

After the three-month free benefit of the ‘Woojoo Pass Plus Subscription’ ends, it will automatically convert to a paid subscription. If users do not wish to continue paid use, they can reserve ‘subscription cancellation’ by following the guidance text message in the last month.

Yoon Jae-woong, head of SKT Subscription CO, said, “We included impactful products that customers frequently use in the ‘Woojoo Pass Plus Subscription.’ We will continue to discover partners that appeal to customers to increase loyalty and usage of subscription products.”