CJ Foodville's Tous Les Jours announced on the 2nd that it will launch sweet, season-limited products such as cakes and cookies using chocolate ahead of Valentine's Day.
For this season's products, Tous Les Jours added the 'Cookie Bears' character by domestic illustrator Noah to the product packaging, creating a cute and lovely visual.
The representative product is the elegant cake 'Strawberry Chocolat Gateau,' filled with a romantic seasonal atmosphere. It features a rich chocolate-flavored gateau base combined with milk ganache fresh cream, condensed milk fresh cream, and fresh strawberries.
There is also a dessert gift set perfect for sharing feelings not only with lovers but also with friends. 'Saranghae Gomdori' (Love Bear) includes three Cookie Bears-inspired milk, strawberry, and white bear chocolates along with heart-shaped chocolates filled with rich ganache. The 'Cookie Bears Choco French Cookie' set consists solely of chocolate-flavored cookies such as choco sabl?, choco coconut biscuit, and choco butter cookie.
To celebrate the product launch, the brand's official app, 'Tous Les Jours App,' offers a 15% discount for pre-orders of Valentine's Day season products made through the app until the 9th. Until the 14th, a 'Consonant Quiz Event' will be held, giving all correct respondents a 3,000 won app discount coupon, and through a draw, prizes such as a Strawberry Chocolat Gateau cake app mobile coupon (50 winners) and a 10,000 won app mobile gift certificate (100 winners) will be awarded.
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