[Asia Economy Reporter Lee Gwan-joo] Medipost's umbilical cord blood bank 'Celtree' announced on the 1st that it will hold the first event of the year to raise awareness of the value of umbilical cord blood for expectant parents born in the Year of the Black Rabbit by the end of next month.
Celtree has been continuously promoting the campaign "The Power to Heal Yourself, Umbilical Cord Blood" to inform expectant parents about the value and importance of umbilical cord blood. This year, under the slogan "The More You Know, The More You See, Umbilical Cord Blood," it aims to expand awareness of the therapeutic efficacy and necessity of umbilical cord blood.
Umbilical cord blood is the blood in the umbilical cord connecting mother and child, rich not only in hematopoietic stem cells necessary for treating intractable diseases such as leukemia but also in stem cells and immune cells, and is used to treat more than 100 different diseases.
In this event, the value of umbilical cord blood is presented in an easy-to-understand online quiz format to provide information on storage value, and premium popular childcare items are offered as prizes to participating expectant parents. This month, special discounts are provided for extending the storage period of umbilical cord blood products and for lifetime storage products.
A Medipost official said, "Since the spread of COVID-19 in 2020, Celtree has continuously held various events online and through partner hospitals, hoping that expectant parents who feel restricted in outdoor activities do not miss the precious opportunity to store umbilical cord blood," adding, "Although the mask mandate has been lifted, we prepared this event for expectant parents who cannot help but worry about their health until childbirth."
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