Organic specialty brand Chorokmaeul announced on the 20th that it will newly introduce chicken and seafood products through its Daily Fresh project.
Chorokmaeul has added 5 types of antibiotic-free chicken and mackerel to its existing lineup of 8 domestic pork varieties and 5 Korean beef varieties. The product categories have been expanded to include poultry and seafood.
Daily Fresh is a new fresh food project launched by Chorokmaeul in collaboration with Jeongyukgak's livestock and seafood capabilities. Different colored labels are attached according to the delivery day to allow customers to easily check freshness at a glance.
The Daily Fresh project is currently being piloted at 6 stores (Dangsan Branch, Misa Station Branch, Samsung Branch, Songpa Wirye Branch, Sincheon Station Branch, and Ujangsan Station Branch), with plans to expand to all directly managed stores and franchise locations. Next month, the Daily Fresh lineup will introduce vegetable products for the first time, following livestock and seafood.
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