Lotte Homeshopping, 'Choi Yura Show' Lunar New Year Special... "Showcasing a Large Selection of Eco-Friendly Products"

Premium Eco-Friendly Products Focused Sale Until the 17th

Lotte Homeshopping announced on the 10th that it will showcase a large selection of premium eco-friendly products, including global food brands and regional specialties, through the ‘Choi Yura Show’ Lunar New Year special exhibition until the 17th.

The ‘Choi Yura Show,’ the longest-running program in the industry, is a representative domestic home shopping program that has surpassed a cumulative order amount of 2 trillion won since its first introduction in 2009. Every holiday, it has played a leading role in Lotte Homeshopping’s holiday special broadcasts by focusing on excellent regional specialties and exclusive popular products. Lotte Homeshopping has secured a large quantity of popular products such as domestic and international eco-friendly foods and offers them at reasonable prices. Among customers who make purchases, 20 will be selected by lottery to receive dining vouchers for Lotte Hotel.

On the 12th, the ‘Tabaron Tea Set,’ which recorded over 10,000 orders during the last holiday special period, will be introduced. It uses an original blended tea made only with natural flavorings and tea bags made from 100% biodegradable eco-friendly materials. Following this, the Spanish ‘Venta del Baron Olive Oil,’ produced using nationally certified traditional methods, and the Italian ‘Giuseppe Giusti Balsamic Set,’ with a 400-year tradition, will be sold.

On the 14th, the German ‘Schenenberger Dandelion Juice,’ made by squeezing only organically grown dandelions harvested on the same day, and the ‘Seolsung Farm Hanwoo Beef Bone Soup,’ simmered for over 20 hours using antibiotic-free, additive-free Hanwoo beef bones, will be offered. On the 15th, the ‘Hoengseong Livestock Cooperative Hanwoo Meat Set,’ which recorded 3 billion won in orders last year, will be sold, selecting only popular cuts of 1++ grade Hanwoo beef. Additionally, the ‘Dongteuneun Nongga Fermented Sauce Set,’ consisting of soybean paste, soy sauce, and red pepper paste made using only Korean medicinal beans from Gangwon Province and fermented in the traditional way, will also be available.

Park Hyung-gyu, head of the Food & Living Division at Lotte Homeshopping, said, “The Choi Yura Show, which has received high acclaim by exclusively presenting excellent domestic and international products every holiday season, will focus on premium eco-friendly products through the Lunar New Year special exhibition. By securing a large quantity of popular products through prior planning and offering various benefits, it will provide a reasonable shopping opportunity for customers preparing Lunar New Year gifts.”