Jo Hangmok, CEO of NS Home Shopping, "Let's Make 2023 a Year of Turnaround"

"Changing Stereotypes and Improving Work Methods"

Jo Hangmok, CEO of NS Home Shopping, is presenting the new value system and management strategy to the employees. (Photo by NS Home Shopping)

[Asia Economy Reporter Lim Chun-han] Jo Hang-mok, CEO of NS Home Shopping, stated on the 2nd, "Let's make 2023 a year of turnaround with even greater growth."

In his New Year's address, CEO Jo said, "It is difficult to view the management environment and economic outlook surrounding us as bright," and added, "To survive and achieve sustainable growth, let's change our fixed ideas and improve the way we perform our tasks."

CEO Jo emphasized, "Habituation to consistent execution is more important than anything else," and stated, "Habituation through proactive decision-making and daily management execution will lead to NS's outstanding performance."

For this year's strategic goals, he presented "expanding productivity to achieve goals" and "securing competitive capabilities for sustainable growth." The key strategic tasks include ▲'restructuring the product pool' focused on customers and profitability ▲'expanding sales channels' both online and offline ▲'strengthening communication' based on sufficient customer understanding ▲'innovation of customer experience' ▲'excellent task execution centered on field implementation' ▲and 'securing proactive necessary capabilities for sustainable growth.'