Sapporo Beer Releases Winter Limited Edition 'Winter Story'

[Asia Economy Reporter Eunmo Koo] Sapporo Beer announced on the 1st that it will release a winter limited edition called 'Winter Story.'

Winter Story, launched in 1988 as Japan's first seasonal limited edition beer, has been a winter steady-seller loved by consumers for over 30 years and continues to maintain steady popularity in Korea as well.

Winter Story applies Sapporo Beer's unique brewing method, which, based on long-standing expertise, adjusts the amount and timing of hop addition?the main ingredient of beer?to achieve smoothness. It features a clean taste, the subtle sweetness of barley, and uses carefully roasted aromatic Vienna malt to deliver a smooth yet sophisticated flavor.

A Sapporo Beer representative said, "The flavor of beer made with Vienna malt pairs well with winter soup dishes," adding, "This year's Winter Story, adopting a double boiling method, offers a deep taste and clean aftertaste, which will receive even more favorable reviews from consumers awaiting Winter Story."