Renault Korea "Create Your Own Special Car and Receive an NFT"

Alpha Collection NFT and Klay Cryptocurrency Provided Upon Mission Completion

[Asia Economy Reporter Kiho Sung] Renault Korea Motors announced on the 5th that it will hold a special car-making NFT event where participants can create their own unique car in the metaverse and receive the one and only Alpha Collection NFT and cryptocurrency worldwide until the 2nd of next month.

This NFT project is the first marketing activity to officially promote Renault Korea Motors' development of a digital customer journey in line with the rapidly changing Web 3.0 era trends.

The Alpha Collection NFT is an NFT issued by creating your own car with tens of thousands of new combinations in design, color, and more, based on the XM3 E-TECH Hybrid vehicle, SM6, and QM6 vehicles, which Renault Korea Motors began pre-ordering on the 1st. This event is conducted by logging into the Renault Korea Motors website and participating in various missions on the event page. Participants can purchase mystery boxes with points earned through missions, and different car parts are provided randomly. By creating and saving a unique 'My Epic Car' with thousands of colors and designs, an Alpha Collection NFT for that car is issued.

Renault Korea Motors plans to offer various benefits to Alpha Collection NFT holders in the future.

The NFT-issued works (cars) will be rewarded with Klay cryptocurrency prizes based on their rarity. The first-place winner with the highest score will receive 5 million KRW, three second-place winners will receive 1 million KRW each, and 100 third-place winners will receive Klay cryptocurrency worth 50,000 KRW.

Additionally, all Alpha Collection NFT holders will receive a Renault Korea Motors special edition outfit wearable in the metaverse platform space, World of You.