Gwangju Dong-gu 'Byeolbyeol Dong-gu, Social Experiment + Care Project' Kicks Off

[Asia Economy Honam Reporting Headquarters Reporter Park Jin-hyung] Dong-gu, Gwangju Metropolitan City announced on the 29th that it has appointed the ‘Youth SNS Supporters: Bodmer’ to actively promote the ‘Byeolbyeol Dong-gu, Social Contribution + Childcare Project,’ which establishes an organic cooperation system between social economy enterprises and childcare facilities, and has begun full-scale activities.

This project was prepared to build a sustainable value creation system by matching products and services produced by social economy enterprises with childcare facilities.

The main purpose is to create a foundation for social economy enterprises actively operating in the region to participate in the local childcare sector.

For active promotional activities, Dong-gu appointed a total of 12 people (6 teams, 2 people per team) as ‘Youth SNS Supporters: Bodmer,’ consisting of video production experts, those with experience in promotional group activities, and young people interested in spreading social value.

They will actively promote social economy enterprises to leap and grow by producing and distributing social contribution activity content of participating companies in the project, and conducting customized branding promotions using storytelling.

Im Taek, Mayor of Dong-gu, said, “I hope that young people with infinite potential will cooperate with social economy enterprises to create synergy effects and revitalize the social economy in the district,” and added, “We will discover and operate various policies for the successful promotion of the Byeolbyeol Dong-gu project and the spread of social value.”