[Asia Economy Reporter Kim Jong-hwa] Hanssem Co., Ltd., a comprehensive home interior specialist company, announced on the 19th that it will launch seven new products targeting the 'Layered Home' trend. Hanssem's new products include ▲3 types of sofas ▲2 types of dining tables ▲1 dressing room ▲1 wardrobe.
Layered Home refers to the tendency to utilize a single house for various purposes. It views the functions of a house as individual 'layers' and metaphorically describes the phenomenon of a house having multiple layered functions. Due to the COVID-19 pandemic, the time spent at home has increased, and activities previously done outside are now often done at home.
For example, if a person who used to work in an office starts telecommuting, the home gains a new function as a 'Home Office.' In particular, the living room has taken on a strong multi-place character, accommodating various functions such as ▲Home Schooling, where classes are attended at home ▲Home Party, where guests are invited to the house ▲Home Theater, where movies are enjoyed at home instead of a cinema, in addition to telecommuting after the pandemic.
A sofa that offers 'freedom' to the living room, sometimes as a resting space, sometimes as a home theater
The newly released sofas by Hanssem are the ▲Euro 502 Lua Fabric Recliner ▲Bach 708 Goda Recliner ▲Bach 709 Tove Fabric Modular Sofa, three types in total. These products reflect the trend of the living room being used diversely for rest, hobbies, telecommuting, etc., and feature designs and usability that suit any type of living room.
The Goda 708 Recliner was developed under the concept of a 'premium recliner that heals people tired from daily life.' It is notable for being the first domestic brand to incorporate a lumbar support function that firmly supports the lumbar spine. Until now, lumbar support has only been applied to high-end sofa brands or the latest sedan seats in Korea. Additionally, Hanssem's unique Aero-Motion technology, which moves smoothly like the flow of air when changing posture, is also applied.
The Euro 502 Lua Fabric Recliner combines the sensibility of fabric material with the comfort of a recliner. The surface material uses Cash Weaving fabric, which is warm and soft like cashmere, to enhance coziness. At the same time, Hanssem's Eco Water Care technology, a water-soluble coating, is applied to ensure no harmful substances to the human body. It has long-lasting water repellency and excellent breathability, allowing customers who frequently enjoy beverages on the sofa to use it with confidence.
The Bach 709 Tove Fabric Modular Sofa features a modular design that allows free rearrangement. When the family watches TV together, the modules can be arranged side by side, and when having a conversation, the modules can be separated and arranged to face each other. It maximizes spatial comfort with a simple curved design and adds uniqueness by incorporating an unbalanced proportion to the otherwise monotonous modular design. The colors are available in two types: Oatmeal and Cashmere White, with the single-seat sofa, which serves as a point piece, also available in Navy and Green.
Dining tables become the center of life from home parties to telecommuting
Hanssem actively reflected the Layered Home trend in its new dining table products as well. While traditional dining tables were used only for meals in one corner of the kitchen, the new products are designed to be used diversely for telecommuting, home parties, meals, and more.
The 'Euro 604 Roche Dining Set' can create various atmospheres depending on the combination of sofa benches and chairs. This allows users to arrange benches and chairs according to their preferences. Especially, the lounge bench surrounding the dining table uses the same fabric material as the fabric sofa. It is comfortable even when sitting for a long time and has excellent water repellency, reducing cleaning concerns. Additionally, users can choose between functional chairs with adjustable height and swivel features or regular chairs, enhancing usability, and a dual outlet can be attached to the dining table.
The 'Bach 802 Linea Dining Set' targets customers who want to use a premium dining table in a spacious area. It features premium ceramic materials and a unique design. The tabletop is made of 12mm thick full porcelain from Italy's Casalgrande Padana, processed into a rounded rectangular shape, combining durability and luxury. The table legs cross in an X shape, designed to offer new charm depending on the viewing angle.
Store various items more neatly
The Layered Home trend has also changed storage methods. Although the minimalism trend to keep homes tidy continues, the longer time spent at home has often led to an increase in belongings. In response, Hanssem proposed neat storage solutions such as the Euro 606 Noah Built-in Closet and the Mute Wardrobe.
The Euro 606 Noah Built-in Closet is a warm and sophisticated design product that fits the Semi-Classic trend. Simply replacing the built-in closet can create a classic art wall effect. It is equipped with a two-tier exposed drawer module that can be used without opening the wardrobe doors, ensuring ample storage functionality. The doors use a special aluminum frame to reduce weight while enhancing durability.
The Mute Wardrobe features a trendy all-white design and upgraded specifications compared to existing wardrobes. It is differentiated by applying a wardrobe system that allows various plans. It is characterized by the ability to design storage spaces tailored to individual lifestyles by combining various functional compartments. In particular, the pantry corner cabinet maximizes the use of corner space. It is available in one color: White.
Meanwhile, Hanssem's new products can be purchased at Hanssem Design Parks and Hanssem Interior dealerships nationwide. Detailed information such as product features and prices can be found on Hanssem's official website, Hanssem.com.
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