[Asia Economy Reporter Moon Hyewon] Subway announced on the 19th that it has selected actor Kang Tae-oh, who rose to stardom overnight with the drama "Extraordinary Attorney Woo," as its advertising model.
Kang Tae-oh will begin his full-scale activities as an advertising model through Subway's new commercial to be released early next month. In the advertisement, Kang Tae-oh enjoys Subway's special menu proposed for autumn with his characteristic bright and healthy appearance, while delivering the message "Subway is the choice for me" with a warm smile.
This appointment as an advertising model marks Kang Tae-oh's first activity as a food and beverage brand model, emerging as the hottest blue chip in the advertising industry in the second half of this year.
A Subway marketing official said, "We selected Kang Tae-oh as our advertising model in high regard of his diverse charms as a rising actor shown through various works, as well as his nationwide favorable image gained through the drama Extraordinary Attorney Woo," adding, "We expect Kang Tae-oh's bright and wholesome image to create great synergy with Subway, which pursues freshness and healthiness."
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