OB Beer Cass, Official Sponsor of the 'Songkran Music Festival'

[Asia Economy Reporter Song Seung-yoon] OB Beer announced on the 1st that Cass will participate as an official sponsor in the global water festival 'S2O Korea Songkran Music Festival.'

The Songkran Music Festival is a large-scale EDM festival from Thailand, famous worldwide, and is being introduced in Korea for the first time. It will be held over two days, on the 9th and 10th of this month, at the East Gate parking lot of Seoul Land. Inspired by Thailand's representative water festival 'Songkran,' the event features spectacular stages with world-class EDM musicians and special effects using water.

During the festival, Cass will also operate the 'Real Summer Cass Zone.' The beer cups used on-site are eco-friendly cups made from 'biodegradable plastic (PLA),' produced in collaboration with the eco-friendly water brand I'm Eco, adding to the green festival's significance.

A giant LED screen at the front of the venue will showcase media art expressing the real summer, further heating up the atmosphere. Using a special device called the 360 Action Cam Studio, attendees can capture lively photos of themselves enjoying the event in ways not usually seen. Cass is participating in various summer festivals to help people truly enjoy the regained summer. Detailed information can be found on Cass's official social media (SNS) channels.

A Cass representative said, "Through participation in the Songkran Music Festival, the world's largest water festival debuting in Korea, we want to offer Cass consumers a real summer experience," adding, "We hope everyone enjoys the ultimate coolness and thrill they have never experienced before at the Real Summer Cass Zone."