Hyundai Livart Accelerates Expansion of 'Livart Jipterior' Sales Network

[Asia Economy Reporter Donghyun Choi] Hyundai Livart is accelerating the expansion of its total interior brand 'Livart Jipterior' sales network. Following the launch of a large flagship store in early March, it is expanding total interior showrooms at major stores of Hyundai Department Store and Hyundai Premium Outlet.

On the 1st, Hyundai Livart announced that it will open 'Livart Total Cheonho' on the 9th floor of Hyundai Department Store Cheonho branch. 'Livart Total' is a total interior showroom that provides one-stop services from consultation to space consulting and purchase for all interior products of Hyundai Livart, including 'Livart' products, a home furniture brand for living rooms, studies, and bedrooms.

The newly opened Livart Total Cheonho store has an area of 798㎡ (242 pyeong) and displays over 200 types of furniture such as beds, sofas, and dining tables, as well as over 300 types of interior products including doors, windows, and wallpaper. Customers can experience the entire lineup of Livart Jipterior, including Livart (home furniture), Livart Kitchen (kitchen furniture), Livart Bath (bathroom), and Livart Window (windows).

In one corner of the store, a model house-type showroom (exhibition space) reproducing residential spaces such as kitchen, dining, and bedroom is arranged. Starting with Livart Total Cheonho, Hyundai Livart plans to open six additional total interior showrooms within the year at major department stores and outlets including Hyundai Department Store Pangyo branch, Mokdong branch, and Hyundai Premium Outlet Daejeon branch. In addition, 12 nationwide directly managed showrooms in Busan, Daejeon, Gwangju Metropolitan City, and others will be fully renovated and operated as flagship stores, and the number of dealerships will be increased to about 300, accelerating the expansion of the sales network.

A Hyundai Livart official said, "Domestic demand for interior and remodeling is steadily increasing," and added, "We plan to continue expanding total interior showrooms where customers can experience Livart's differentiated quality and service."