[Asia Economy Reporter Lim Hye-seon] SK Telecom announced on the 30th that it will launch 'Uju Pass Life,' a subscription product emphasizing lifestyle-oriented benefits, on its subscription commerce platform 'T Universe.'
'Uju Pass Life' is a subscription product that gathers partner stores frequently used by customers in daily life, such as convenience stores and cafes, and plans to offer customers various options centered on online shopping points and free international shipping benefits.
Benefits include up to 30% discount at 7-Eleven (300 KRW discount per 1,000 KRW spent) and 30% discount at Twosome Place. To use the basic benefits of 'Uju Pass Life,' customers need to present the 'Uju Pass Magic Barcode' on the T Membership app at 7-Eleven and Twosome Place.
The monthly fee for 'Uju Pass Life' is 9,900 KRW including VAT.
Along with the launch of 'Uju Pass Life,' SKT expanded new partner stores and added three benefits to both 'Uju Pass Life' and 'Uju Pass All': ▲ SPOTV NOW Basic Pass ▲ one 15,000 KRW discount coupon for Snack24 Market (for purchases over 28,000 KRW) ▲ four discount coupons worth a total of 40,000 KRW for Sweet Balance.
On the 23rd of this month, SKT also added the 'Partner Coupon Gifting' feature to Uju Pass. This feature allows users to transfer unused partner discount coupons with remaining validity to family and acquaintances.
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