The Food Service Industry Actively Engages in Social Contribution Activities in Celebration of Family Month

[Asia Economy Reporter Moon Hyewon] In celebration of Family Month, social contribution activities to help neighbors in difficult situations are actively underway. Especially in the dining out and franchise industries, various donation activities are being carried out, such as supporting sales proceeds, donating groceries to low-income families, and providing food for abandoned dogs.

According to the industry on the 28th, Burger King donated a total of 15,000 units of the pet dog-exclusive menu 'Real Dogper' to animal protection organizations. On the 17th, 5,000 Real Dogpers were delivered each to the animal rescue and protection group ‘Beagle Rescue Network’ and the animal protection NGO ‘A Happy World with Animals,’ and on the 5th of the same month, 5,000 Real Dogpers were donated to the Beagle Rescue Network in celebration of ‘Gaerini Day’.

Domino's Pizza donated 100 million KRW from the ‘Hope Sharing Fund’ to Seoul National University Children's Hospital on the 3rd, marking the 100th anniversary of Children's Day. The Hope Sharing Fund is operated with a portion of sales proceeds from Domino's Pizza's Hope Sharing Campaign and donations from employees, and so far has supported medical expenses for 479 pediatric patients at Seoul National University Children's Hospital, Samsung Seoul Hospital, Gangnam Severance Hospital, and others. This fund is also used for pediatric disease research and child welfare funds in addition to supporting medical expenses for pediatric patients.

Additionally, Domino's Pizza held the National Little Baseball Tournament, a festival for Korea's young baseball hopefuls, from the 5th to the 16th. A total of 126 teams participated in the tournament, with the Seoul Gangdong-gu Little Baseball Team winning the championship.

Domino's Pizza continues to support youth sports not only through the National Little Baseball Tournament but also by sponsoring events such as the Young Guns Match Play.

Genesis BBQ Group donated home meal replacement (HMR) products to 11 food banks under local governments on the 18th. The products included Old-fashioned Chicken, Original Whole Leg, Original Fried Rice, Garlic Rice Fried Rice, and Seasoned Dakgangjeong, and are scheduled to be delivered to low-income and marginalized groups including elderly living alone, children suffering from food insecurity, and basic livelihood security recipients. The home meal replacement products delivered that day are valued at approximately 30 million KRW.