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Easy to Attach on the Back of Your Phone... 'KakaoBank Lotte Touch Card' Launched

Quarter of a Standard Card Size... 'KakaoBank Lotte Card' Issued to Customers Annually

Easy to Attach on the Back of Your Phone... 'KakaoBank Lotte Touch Card' Launched


[Asia Economy Reporter Yu Je-hoon] Lotte Card announced on the 25th that it has launched the 'KakaoBank Lotte Touch Card,' a sticker-type credit card attached in collaboration with KakaoBank. This card is a sticker-type card that KakaoBank Lotte Card members can issue and use by attaching it to the back of their mobile phones or any desired place.


When paying with the KakaoBank Lotte Touch Card, the benefits of the KakaoBank Lotte Card are applied as is, and the spending performance is also combined. The KakaoBank Lotte Card offers a 5% special cashback benefit in six groups?▲Streaming & Wine ▲Easy Payment & Delivery ▲Transportation ▲Food ▲Convenience Stores ▲Shopping & Accommodation?and a 0.5% basic cashback benefit without any spending conditions at all domestic and international merchants.


The KakaoBank Lotte Touch Card can be used at daily life-related online and offline merchants such as transportation (bus, subway, taxi, toll roads, highways), convenience stores, marts and supermarkets (Homeplus, GS Supermarket), coffee shops (Angel-in-us), and fast food (Lotteria, Krispy Kreme Doughnuts). In particular, it is equipped with 'Near Field Communication (NFC)' technology that allows payment simply by bringing the card close to the terminal, enabling easy use at major offline merchants.


The card design comes in two types: ▲Emotion and ▲Love, featuring the popular Kakao Friends character 'Chunsik.' This card can be applied for only by KakaoBank Lotte Card holders through the Lotte Card app and website, and cannot be issued independently. The annual fee is 6,000 KRW. A Lotte Card official said, "This product enhances payment convenience with a small size about one-fourth that of a regular credit card and an attachment function," adding, "We will continue to listen to the voices of financial consumers and introduce differentiated customer-centric services and products through various content offerings."


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