[Asia Economy Reporter Lee Gwan-joo] Dong-A Pharmaceutical announced on the 4th that it is launching the women's Y-zone care specialized brand 'Gynolax'.
Gynolax is a feminine cleanser brand that helps maintain the health of women's sensitive and easily irritated Y-zone by applying microbiome technology using Dong-A Pharmaceutical's patented antibacterial ingredient.
The newly released products are two items: Gynolax Feminine Clean Foam and Gynolax Feminine Clean Wipes.
Gynolax Feminine Clean Foam is a foam-type feminine cleanser that gently and refreshingly cleanses women's delicate and sensitive areas while maintaining a healthy pH balance. Gynolax Feminine Clean Wipes are Y-zone dedicated feminine cleansing wipes that can be conveniently used anytime and anywhere.
Gynolax contains Lactobacillus fermented extract filtrate, Dong-A Pharmaceutical's patented antibacterial ingredient. It received an Excellent rating in the skin irritation test conducted by the German Dermatological Research Institute.
In particular, Gynolax Feminine Clean Foam was clinically tested on humans and confirmed to have a 99.9% antibacterial effect against Escherichia coli and Candida, the main causative bacteria of vaginitis. It also showed over 95% deodorizing effect in deodorization tests.
A Dong-A Pharmaceutical official said, “Gynolax is a specialized women's Y-zone care brand that can provide health and relaxation to the Y-zone, which is easily stressed in the busy daily lives of modern women,” and added, “We will strive to introduce Gynolax products to many female consumers through active consumer marketing in the future.”
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
