[Asia Economy Reporter Eunmo Koo] FILA Korea's kids brand FILA KIDS announced on the 27th that it has collaborated with the global brand Pok?mon to launch the 'FILA KIDS Pok?mon Backpack Edition.'
The FILA KIDS Pok?mon Backpack Edition consists of three sets of backpacks and auxiliary bags, each reflecting the appearance of the mythical Pok?mon 'Arceus' and the legendary Pok?mon 'Dialga' and 'Palkia.' It features ample storage capacity, practicality, durability, and stable wearability. The backpacks incorporate graphics of each Pok?mon's shape and signature colors. Additionally, the U-shaped shoulder straps with chest belts and air mesh back panels provide a comfortable and stable fit.
Along with the backpacks, auxiliary bags suitable for various uses are included in the set. The front zipper pocket of the auxiliary bag is engraved with the Pok?mon's English name, and inside, a Pok?mon graphic name card is included. The Arceus backpack set is priced at 199,000 KRW, while the Dialga and Palkia backpack sets are priced at 189,000 KRW. Three types of pencil cases are also released together. The front of the pencil cases features graphics of each Pok?mon and the FILA logo with a three-dimensional picture effect. The price is 28,000 KRW. The FILA KIDS Pok?mon Backpack Edition is available at the official FILA online store and FILA KIDS stores nationwide.
To commemorate the launch of the Pok?mon Backpack Edition, FILA KIDS is holding an exclusive event for customers who purchase from the official FILA online store until March 6. Customers who purchase the Pok?mon backpack set and write a photo review will be entered into a draw to win a 'Nintendo Switch Lite Dialga Palkia Edition' (1 winner), 'Pok?mon Brilliant Diamond & Shining Pearl' game software (4 winners), or 'Pok?mon Dialga and Palkia plush dolls' (4 winners). Customers who purchase both the Pok?mon backpack set and pencil case simultaneously will be entered into a draw to receive 'Pok?mon cards' (28 winners, with different items provided according to the draw ranking).
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