Promotion of New Products and Various Online and Offline Marketing Activities
Comprehensive home appliance company Shinil Electronics announced on the 20th that actor Jung Kyung-ho has been selected as their new exclusive model. Photo by Shinil Electronics
[Asia Economy Reporter Kim Heeyoon] Comprehensive home appliance company Shinil Electronics announced on the 20th that it has selected actor Jung Kyung-ho as its new exclusive model.
Shinil chose Jung Kyung-ho, who has been loved by all age groups for his urban yet friendly image, as their model. Jung Kyung-ho will meet consumers through various marketing activities, including promoting new products.
Jung Kyung-ho recently received praise for perfectly portraying a character that combines charisma and kindness in the tvN drama "Hospital Playlist." He also showcased his top-notch cooking skills and surprising charm on the variety show "Wise Mountain Village Life."
Lee Seon-jae, Senior Manager of Shinil's Marketing Division, said, "Jung Kyung-ho's image, which gives the public a sense of trust based on solid acting skills, aligns with our brand image and is expected to create the best synergy. We will carry out taste-respecting marketing activities considering consumers' lifestyles together with Jung Kyung-ho."
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