Homeplus Begins Pre-Orders for Lunar New Year Gift Sets: "Focus on Practicality, Luxury, and Uniqueness"

Homeplus will launch the '2022 Lunar New Year Gift Set Pre-Order' across all channels including hypermarkets, Express stores, and online until the 19th of next month.

[Asia Economy Reporter Lim Chun-han] Homeplus announced on the 9th that it will begin the "2022 Lunar New Year Gift Set Pre-Order" across all channels including large marts, Express stores, and online until the 19th of next month.

According to Homeplus, the pre-order ratio for Lunar New Year gift sets last year was 60%, surpassing regular sales. This is because the non-face-to-face lifestyle continued due to the spread of COVID-19, making pre-ordering holiday gift sets a routine. Additionally, purchasing gift sets during the pre-order period offers price discounts and various benefits.

This Lunar New Year pre-order features practical, premium, and unique products to satisfy diverse customer preferences. To celebrate the Year of the Black Tiger 2022, four exclusive Tiger-themed special wines are launched, and gift sets tailored to the golf craze are prepared. For camping enthusiasts, a limited sale of 300 sets of the "Antibiotic-Free Pork Roast Refrigerated Set Raised in the Highlands" is available.

During the pre-order period, payment with event cards offers up to 40% discount benefits, and depending on the purchase amount, customers can receive gift certificates worth up to 1.5 million KRW or immediate discounts. For purchases over 50,000 KRW, interest-free benefits are available depending on the card company, and free delivery is provided for purchases over 30,000 KRW. A special gift certificate event for corporate customers is also arranged until the 1st of next month. Using Homeplus online, customers purchasing over 100,000 KRW receive a 10% discount coupon, 100,000 KRW or more purchase qualifies for a 100,000 mileage payback, and up to 750,000 KRW overlapping coupon discounts are available when paying with event cards.

A Homeplus official stated, "We expect the non-face-to-face gift trend to continue this upcoming Lunar New Year, so we have prepared various products to meet customer demand," and added, "We hope customers prepare their Lunar New Year gift sets early and enjoy various early bird benefits."