EZVIZ, Enters Domestic Smart Home Market... Showcases High Security

The domestic ‘home security’ market is rapidly growing due to the recent increase in single-person households and various incidents, and the global smart home innovation company ‘EZVIZ (hereinafter EZVIZ)’ has announced its entry into the Korean market.

In South Korea, where apartment-centered multi-family housing is common, awareness of ‘smart home security’ has not been high. However, with the recent surge in single-person households and growing concerns about various break-in incidents, demand for smart home products that can be used to prepare for visits from strangers is increasing.

Accordingly, EZVIZ, recognized as a global innovator in the smart home sector, is launching a full-scale domestic market strategy. The recently launched official Korean website already features a lineup of various products including smart bulbs, video doorbells, indoor and outdoor Wi-Fi cameras, alarms, and sensors, serving 80 million users worldwide.

Founded in 2013, EZVIZ has built high recognition in the US, Europe, China, and other regions by leveraging a broad portfolio of smart home products such as smart security cameras and smart door locks. It has introduced high-level security products in the global smart home security field.

EZVIZ has reduced the biggest psychological barrier of price for home security products by integrating advanced AI technology with the ‘EZVIZ CloudPlay’ cloud system. Storage options include both EZVIZ’s proprietary cloud system and traditional micro SD cards.

Additionally, with user-centered product design, data and privacy are securely protected, enabling real-time viewing based on high safety standards. Data security issues are resolved through encrypted video storage and multi-factor authentication, while also achieving personal information protection.

An EZVIZ representative stated, “EZVIZ realizes a safe, convenient, and smart lifestyle for users through intelligent devices, cloud-based platforms, and AI technology,” adding, “We will expand our influence in the smart home security sector with high global market potential based on advanced technology and rich experience.”