AIA Life Appoints Son Heung-min and Cho So-hyun as Brand Ambassadors

AIA Life announced on the 30th that it has appointed Son Heung-min and Cho So-hyun, players of the English Premier League club Tottenham Hotspur, as its ambassadors.

[Asia Economy Reporter Oh Hyung-gil] AIA Life announced on the 30th that it has appointed Son Heung-min and Cho So-hyun, players of the English Premier League club Tottenham Hotspur, as its ambassadors.

Son said, "AIA Group's message of 'Healthier, Longer, Better Lives' has been a very important motivation for me, who lives playing football every day," adding, "As an AIA ambassador, I will do my best to convey this message and help many people enjoy a better life."

Cho said, "As a female professional football player, I am honored to be able to share my personal stories and experiences with many people together with AIA Life," adding, "I am glad to share the importance of a healthy life and a positive mindset, which I have always kept in my heart even in the fierce world of competition."

Both players will appear in brand campaigns, social contribution activities, and corporate promotional videos as ambassadors of AIA Life in the future. Related video content can be found on AIA Life's social media and the AIA Vitality app.

Peter Jung, CEO of AIA Life, said, "AIA Group has maintained a successful global partnership with Tottenham Hotspur for a long time," adding, "We expect that the two players, who are most loved by Koreans, will serve as good role models for customers by having and practicing the belief in 'Healthier, Longer, Better Lives'."