Saltlux Wins BMW Financial Services Korea Chatbot Service Development Project

[Asia Economy Reporter Hyunseok Yoo] Saltlux announced on the 16th that it secured the highest Proof of Concept (PoC) score, surpassing numerous competitors including global companies, and signed a contract for the 'Chatbot Service Construction Project' commissioned by BMW Financial Services Korea.

This project aims to enhance customer satisfaction and improve corporate image of BMW Financial Services Korea through the digital transformation (DT) of the customer contact center. AI will handle simple and repetitive consultations such as automobile finance inquiries and document requests. Meanwhile, the system is designed to allow professional consultants to intervene in complex and delicate consultations, thereby reducing customer waiting times and improving overall consultation quality. It also supports strengthening customer service by implementing administrative functions such as satisfaction surveys and response data management tools.

The core of the system, the Talkbot, is the only knowledge graph-based chatbot developed by Saltlux in Korea. Based on Saltlux’s large-scale language resources, including Asia’s largest corpus of 1 million languages, a high-performance natural language understanding (NLU) engine is applied, enabling knowledge-based deep conversations and boasting an impressive response accuracy of over 93%. It also has various strengths such as proprietary knowledge augmentation and multi-channel support.

Saltlux plans to implement a chatbot service that encompasses quality and stability by applying accumulated development know-how and proven methodologies from projects such as the national personalized assistant service ‘Guppi’, NH Nonghyup Bank, Korea Investment & Securities, and Korea Electric Power Corporation chatbot constructions.

A Saltlux representative stated, “It is very encouraging that Saltlux Talkbot, differentiated from other chatbots by its ability to understand utterance intent and respond to various scenarios, has once again proven its global competitiveness,” adding, “We will strive to build chatbot services optimized for the Fourth Industrial Revolution era to enhance customer convenience and contribute to improving business competitiveness.”