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CJ Freshway Ainuri Launches Campaign to Improve Infant and Toddler Eating Habits with Oh Eun-young TV

CJ Freshway Ainuri Launches Campaign to Improve Infant and Toddler Eating Habits with Oh Eun-young TV


[Asia Economy Reporter Moon Hyewon] CJ Freshway's kids-specialized food ingredient brand Ainuri announced on the 12th that it will launch the video campaign "Let's Eat Naturally" in collaboration with Oh Eun-young TV. Oh Eun-young TV is a YouTube channel featuring Dr. Oh Eun-young, a pediatric and adolescent psychiatrist.


The campaign video begins with the first video, in which Dr. Oh Eun-young answers questions about the purpose of the "Let's Eat Naturally" campaign and common infant and toddler eating habit issues such as picky eating and food refusal. A total of four videos will be released starting from this day.


The collaboration with Oh Eun-young TV was planned as part of Ainuri's "Let's Eat Naturally" campaign to deliver accurate information related to infant and toddler eating habits. Through this, it aims to resolve the concerns of parents struggling with incorrect information during the critical early childhood period when eating habit guidance and nutrition management are important, and to provide professional support.


The second video, released after the first, will be structured as Dr. Oh Eun-young offering customized solutions to actual concerns parents have about their children's eating habits. By leaving comments about their child's eating habits on the "Dr. Oh Eun-young's Q&A" post on CJ Freshway's official Instagram, Dr. Oh Eun-young will respond directly through the video. The participation period is until the 26th of this month.


The first video was released on the 12th on the Oh Eun-young TV YouTube channel, and subsequent videos will be posted sequentially on both Oh Eun-young TV and CJ Freshway YouTube channels according to schedule.


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