bhc Chicken, Emart24 Collaboration Part 3: Launch of 'Bburinkle Bokkeummyeon'

[Asia Economy Reporter Moon Hyewon]bhc Chicken announced that it will launch the third collaboration product with Emart24, ‘Bburinkle Bokkeummyeon,’ on the 12th through Emart24 stores nationwide.

Bburinkle Bokkeummyeon is a collaborative product inspired by bhc Chicken’s signature menu ‘Bburinkle,’ which is considered the most popular chicken among the MZ generation.

The chewy noodles that bring out the original taste of stir-fried noodles are combined with a special powdered soup containing Bburinkle seasoning, offering the joy of enjoying Bburinkle’s rich cheese flavor in ramen form.

It is released as a cup noodle for easier enjoyment, with a capacity of 105g.

A bhc Chicken representative said, “We expect Bburinkle Bokkeummyeon to target the tastes of trend-sensitive young consumers and bring new vitality to the stir-fried noodle market.”