Gyeongnam Pharmaceutical Launches 'Lemona' Home Collection with Nara Home Deco

[Asia Economy Reporter Hyunseok Yoo] Gyeongnam Pharmaceutical announced on the 1st that it has launched a home collection product using the vitamin C brand ‘Lemona’ in collaboration with home decor specialist company Nara Home Deco.

The products released through this collaboration include five types: quilted blankets, body pillows, large cushions, square cushions, and pillow covers. The collection consists of practical items such as body pillows featuring the actual Lemona stick pack design, cushions in various sizes, and quilted blankets.

The collaboration products are characterized by faithfully reproducing the Lemona brand identity. The lemon-colored bedding, reminiscent of the refreshing Lemona, adds fun to everyday interior decor and is expected to be loved not only by the MZ generation but also by middle-aged and older consumers.

Since the collection consists of bedding products, product quality was also carefully considered. All products are domestically made and feature 100% pure cotton outer fabric, offering softness, warmth, and excellent durability.

A Gyeongnam Pharmaceutical official stated, “Through collaboration with Nara Home Deco, which is conducting fun and unique collaborations with various brands, we were able to newly present Lemona as a highly practical must-have item. We plan to expand the lineup with additional collaboration items and continue various attempts using the Lemona brand in the future.”

Meanwhile, ‘Lemona-san,’ also well known as the ‘national vitamin,’ is Korea’s first powdered vitamin product launched in 1983, characterized by its non-sweet and refreshing taste. It is effective for supplying vitamins B2, B6, and C during physical fatigue, pregnancy and lactation periods, and recovery from illness, as well as for alleviating melasma and freckles.