Gmarket·Auction, 'Big Smile Day' Pre-Event... "Year-End Shopping Festival Kicks Off"

Gmarket and Auction are holding a teaser promotion ahead of the year’s biggest shopping festival, 'Big Smile Day,' which runs until the 31st.

[Asia Economy Reporter Lim Chun-han] Gmarket and Auction announced on the 27th that they will hold a teaser promotion ahead of the year’s biggest shopping festival, ‘Big Smile Day,’ until the 31st.

This event offers benefits such as ‘50% Random Coupons’ and ‘Half-Price e-Coupon Deals,’ and will host a Big Smile Day Eve live broadcast. A random coupon event will be held for all members. A total of 360,000 coupons, offering discounts ranging from 20% to a maximum of 50%, will be provided on a first-come, first-served basis across both Gmarket and Auction.

The half-price e-coupon deal selects one brand daily and sells from 10 a.m. On the first day, the 27th, the ‘Paris Baguette Happy Order Delivery 5,000 KRW voucher’ will be sold at a 50% discounted price. Following this, e-coupons for Ediya Coffee, Baskin Robbins, Twosome Place, Egg Drop, and others will be introduced.

The Big Smile Day Eve live broadcast will take place at 8 p.m. on the 30th. The Proudman Crew, popular from ‘Street Woman Fighter,’ will participate as guests and present a special stage.

A Gmarket official said, “Big Smile Day has been leading shopping trends in the contactless era by breaking record sales every time,” adding, “To meet consumers’ expectations, we have prepared unprecedented benefits and entertainment starting from the teaser promotion, the pre-event, so we hope for much interest.”