Seven Eleven, Love Blood Donation Campaign... "Nationwide Employee Participation"

Seven Eleven, in collaboration with the Korean Red Cross, will conduct a 'Love Blood Donation Campaign' involving its employees.

[Asia Economy Reporter Lim Chun-han] Seven Eleven announced on the 26th that it will conduct a "Love Blood Donation Campaign" involving its employees in collaboration with the Korean Red Cross.

The Love Blood Donation Campaign is a company-wide event involving employees from the Seoul headquarters and 13 branches nationwide. It first started in 2008 and has been steadily ongoing for 14 years, with a cumulative participation of about 750 people. The event was held at the Seoul headquarters on the 25th, and each branch nationwide will conduct relay blood donations through local blood donation centers until the end of this month.

Seven Eleven decided to expand the blood donation campaign from 1-2 times a year to 4 times a year starting this year to help alleviate the blood supply shortage caused by COVID-19. The blood donation certificates collected this time will be used at the end of the year to support the treatment of patients in need of blood supply.

A Seven Eleven official said, "We heard that the number of blood donors has drastically decreased due to the prolonged COVID-19 situation, making it very difficult," and added, "As the blood donation campaign is one of Seven Eleven's representative social contribution activities, we will continue to practice love for our neighbors through steady efforts."