Seasonal Winter Fish... Lotte Mart Offers 20% Discount on Bangeo Sashimi

[Asia Economy Reporter Jo In-kyung] Lotte Mart announced on the 19th that it will hold the "Autumn Seafood Festival with the Ministry of Oceans and Fisheries" from the 21st to the 27th and offer discounts on "Bangeo," a representative winter sashimi fish, at stores nationwide.

For L.Point members only, 'Bangeo Hoe (around 200g)' priced at 19,800 KRW will be sold at a 20% discount for 15,840 KRW when paid with any of the 9 event cards (Lotte/BC/KB Kookmin/Shinhan/NH Nonghyup/Hyundai/Woori/Hana/Samsung), and 'Bangeo Sushi (10 pieces, refrigerated)' will be sold for 13,900 KRW each.

Winter Bangeo is known as a winter delicacy because its flesh hardens and becomes rich in fat before spawning. Looking at last year's sales of Bangeo at Lotte Mart, sales during the autumn season of October to November increased by 88.5% compared to the same period the previous year, and from October to February, considered the peak season, sales surged by an impressive 203.3%, indicating very high consumer demand for Bangeo even before winter arrives.

Lotte Mart directly purchases fresh Bangeo every year from various production areas such as Donghae, Goseong, Sokcho, Pohang, Namhae, and Jeju Island to offer to consumers.

Kim Taek-yeon, Seafood MD at Lotte Mart, said, "Since winter is arriving earlier than usual, we have prepared Bangeo Hoe, the representative winter fish, at a reasonable price so that customers can enjoy it early," adding, "We hope you fully enjoy the chewy and mild taste of Bangeo in season."