[Asia Economy Reporter Jo In-kyung] As temperatures are forecast to drop sharply from the weekend and an earlier-than-usual cold snap approaches, department stores are rushing to start selling winter clothing. They are offering gift certificates based on purchase amounts for outerwear items such as padding and fur coats, and are also launching winter bedding products like goose down comforters in earnest.
According to the distribution industry on the 16th, Lotte Department Store Nowon Branch is holding a 'Luxury Fur Invitation Exhibition' until the 17th, offering various discounted fur products from 'Gukje Fur' and 'Jindo Fur.' Representative products include Gukje Fur's mink long coat and fashion vests priced at 2 million KRW and 2.3 million KRW respectively, and Jindo Fur's mink vest and mink hooded jacket priced at 981,000 KRW and 3.24 million KRW.
On the 3rd floor event hall of the Yeongdeungpo Branch, a 'Uni Casual Autumn Product Special Exhibition' is being held until the 21st. Items include 'Kangol' knitwear at 54,000 KRW, 'NBA' sweatshirts at 24,500 KRW, and 'Nerdy' hoodies at 49,000 KRW.
The main branch is hosting a 'Premium Bedding Product Exhibition' on the 9th floor event hall until the 17th, featuring brands like 'Sopraum' and 'Goose & Home,' selling various goose down products. 'Sopraum' goose down pillow inserts are offered as 1+1 (total 2 pieces) for 69,000 KRW, and 'Goose & Home' goose down comforter sets are priced at 290,000 KRW.
Hyundai Department Store is giving customers who purchase outerwear from over 400 fashion brands at 16 stores nationwide, including Apgujeong Main Branch, a 10% gift certificate based on the purchase amount until the 17th. This doubles the usual 5% gift rate.
Additionally, the number of 'Premium Padding Season Special Stores' operated at each store has expanded from about 20 last year to about 30 this year, with brand-specific 10% discount promotions underway.
At Hyundai Premium Outlet Gimpo Branch, a premium padding pop-up store has been open since the 15th, showcasing about 10 brands including the Italian premium padding brand 'Duvetica.' The Songdo Branch plans to hold an 'Outdoor Outerwear Grand Sale' from the 22nd to the 28th.
Shinsegae Department Store Gangnam Branch is running a 'Kanuk' pop-up store, offering a 20% discount on new products only. Kanuk is a premium padding brand produced 100% by hand in Canada, with the representative product 'Kanuk Jonas' priced at 1.672 million KRW.
On the 6th floor of the new building at the main branch, pop-ups for various premium padding brands such as 'Nobis,' 'Moose Knuckles,' and 'Canada Goose' are ongoing. Nobis offers a discount of 100,000 KRW or 200,000 KRW for new product purchases over 1 million KRW or 2 million KRW respectively until the 17th, and Moose Knuckles provides vouchers worth about 10% to customers purchasing new products on Fridays and Saturdays throughout October.
Representative products include 'Nobis Aura RX' at 2.18 million KRW, 'Nobis Yateshi XF' at 1.85 million KRW, 'Moose Knuckles Fireback Parka' at 1.6 million KRW, 'Moose Knuckles Miet Parka' at 1.65 million KRW, 'Canada Goose Langford' at 1.59 million KRW, and 'Canada Goose Trillium' at 1.65 million KRW.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

![Clutching a Stolen Dior Bag, Saying "I Hate Being Poor but Real"... The Grotesque Con of a "Human Knockoff" [Slate]](https://cwcontent.asiae.co.kr/asiaresize/183/2026021902243444107_1771435474.jpg)
